{"product_id":"pure-fidelity-zephyr-mk4-new-premium-tonearm","title":"Pure Fidelity Zephyr Mk4 \/\/ New \/ Premium Tonearm","description":"\u003cp\u003eThe Zephyr Mk4 is the kind of tonearm that quietly elevates everything around it — not by calling attention to itself, but by staying completely out of the way. Origin Live's aircraft alloy tube and custom gimbal bearings lock your cartridge in place with a steadiness that lets even a modest moving-magnet express its best self. Bass lines arrive with genuine weight and snap; midrange textures are revealed rather than inferred. The cryogenically treated copper Litz wiring adds a layer of resolution that the price shouldn't allow. Set the VTA with the integral threaded adjuster, drop the needle, and you find yourself listening to music rather than mechanics — which is precisely the point.\u003c\/p\u003e","brand":"Pure Fidelity","offers":[{"title":"Default Title","offer_id":68415934726365,"sku":null,"price":0.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0478\/4884\/9576\/files\/PureFidelity_Zephyr_Mk4_Side_001_5x4_c8f69872-92c6-4b21-ad17-572a3c548618.jpg?v=1793747832","url":"https:\/\/auralhifi.com\/products\/pure-fidelity-zephyr-mk4-new-premium-tonearm","provider":"Aural HiFi","version":"1.0","type":"link"}